Fri.Jun 23, 2023

article thumbnail

The Power of Storytelling: Secrets to Content Marketing for Franchise Restaurants

Modern Restaurant Management

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Yet, there is nothing common about your specific brand. Every brand has a story, and that’s what makes customers, employees and franchisees take notice, choose you and keep coming back.

Recipes 180
article thumbnail

What’s Hot – or Not – in Social Media Marketing for Hotels?

Hospitality Net

This year we’ve all been talking about AI, Chat GPT, a cookie-less future (someday), and traveler insights. Social media has been a bit less buzzy than in times past. A potential ban on TikTok has been making headlines in the U.S., despite being the fastest-growing platform. Facebook still has the biggest user base and is the top social channel for advertisers.

83
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

University of Arizona Awarded Best Innovation Among Universities

MenuTrinfo

Their dining program took home the 2023 Allergy Award honors from MenuTrinfo after a tough nomination process After holding an open nomination process, The University of Arizona was selected as a 2023 MenuTrinfo® Allergy Award Winner for the first time. The awards, in their seventh year, are open to any entity or person(s) who have dedicated program to further allergen awareness, training or certifications for being free from any or all of the major allergens.

article thumbnail

318-key Holiday Inn Resort Pattaya planned for Late 2024

Hospitality Net

IHG Hotels & Resorts, one of the world’s leading hospitality companies, today announces the signing of Holiday Inn Resort Pattaya in partnership with Destination Group, a leading hospitality and restaurant company in Thailand.

article thumbnail

Cambro’s Business of the Week: Crystal’s Mobile Snack Bar

the CAMBRO blog

When opportunity knocked, Crystal Delgado answered! After a 7-year career in human resources, Delgado decided to stay at home with her two kids, who were both under 2 years old at the time. Child care was too expensive and she preferred to stay home with them anyway! When a family member asked her to make traditional Mexican snacks for a Quinceañera, they unknowingly changed Delgado’s life.

article thumbnail

Hotels in Spain Are Facing the Best Summer on Record: SiteMinder

Hospitality Net

New data from SiteMinder, the world’s leading open hotel commerce platform, suggests Spain’s hotel sector could be facing a historic summer of bookings. Hotel booking volumes in Spain are currently 17 percent higher than at the beginning of summer 2019, when the country experienced its biggest year of tourism to date.SiteMinder’s data, which compares current booking volumes to those in previous years, places Spain as a European favourite, followed by Portugal, Italy and the UK.

74

More Trending

article thumbnail

An Interview with Richard Valtr

Hospitality Net

The BLLA Events Team sat down with Richard Valtr, Founder of Mews, and one of our facilitators from the 2023 Boutique Hotel Investment Conference on June 7-8.

76
article thumbnail

Unleashing the Power of Digital Transformation: Elevating the Customer Experience in Hospitality

Hospitality Net

Introduction: In today’s rapidly evolving digital landscape, businesses across various sectors are recognizing the importance of digitizing their operations to meet the changing demands of their customers. The hospitality industry is no exception. Embracing digital transformation has become crucial for hotels, resorts, and other hospitality establishments to enhance the customer experience and stay ahead in a highly competitive market.

article thumbnail

Free Guide: Improve your metasearch strategy and boost revenue

Hospitality Net

Metasearch engines like Google dominate the online travel market. Hotels need to optimize their strategy to remain competitive in this volatile, real time advertising space. While OTAs can sometimes seem like an unbeatable force, hotels can level the playing field by implementing a comprehensive metasearch strategy that allows them to attract potential guests and increase their profitability.

65
article thumbnail

Americans Traveling in 2023: Passion for Mexico, but the East Is Thriving

Hospitality Net

New data suggests that American tourists are increasingly exploring international destinations in 2023, contributing to a significant reshaping of the global travel map. Intriguing shifts in travel preferences are unfolding, with a marked increase in the desire for both traditional and fresh, unconventional destinations. Curious about these evolving trends and their potential impact on tourism?

60
article thumbnail

Reinventing leadership styles in the Hospitality Industry

Hospitality Net

One of today’s major challenges in our hospitality industry is coping with the pressure coming from Generation Z employees. Gen Z expects more engaging and meaningful jobs and is far less likely to adhere to the traditional, purely vertical, "chain-of-command" style of leadership that still characterizes many hospitality-related organizations (HROs), not to mention the dimensions of ethics and social responsibility that many people of this new generation want to find in the very nature of their

article thumbnail

Oracle Cloud Drives Hotel Industry Automation and Efficiency with New Integrations

Hospitality Net

The hospitality industry has undergone a technological makeover in the last several years, as customers now desire contactless, high-tech experiences. To help hoteliers of all sizes deliver personalized guest experiences, maximize profitability, and encourage loyalty, the Oracle Hospitality Integration Platform (OHIP) continues to offer a record number of new integrations for OPERA Cloud Property Management System (PMS).

article thumbnail

Hotel Market Beat 2023 Q1 - Greece

Hospitality Net

C&W Hospitality Market Beat – Greece Q1 2023While the Greek hospitality industry is facing staff shortages and rising operational costs, the sector continues to show remarkable recovery after the pandemic. According to the Bank of Greece, the tourism sector in Greece experienced a surge in activity during Q1 2023, with international visitor arrivals soaring by an impressive 74.7% compared to the same period in 2022. the turnover of hospitality enterprises grew by 28.6% in Q1 2023 (year-on-year),

article thumbnail

How hotels are tapping into the potential of the metaverse to improve guest experiences

Hospitality Net

Increased digitalisation and ever-evolving technology are shaking up the global hospitality industry. Now, French hotel giant Accor is dipping its toe in the metaverse to create new customer experiences.

article thumbnail

Here’s How Travel Will Look In The Internet Of The Future

Hospitality Net

The future internet will provide us the opportunity to travel in a whole new way, whether that’s through fully-immersive virtual travel experiences or by supplementing our real-world travel experiences with cutting-edge technologies.

56
article thumbnail

Booking’s Very Expensive Marketing Piece of the Pie

Hospitality Net

Online travel is a weird industry when it comes to its outsized marketing spend as compared with other types of businesses.

60